Analysis and Management of Cultural Heritage

Decision-Making in Economics and Management

The main goals of the course are:

(1) to take economic theories and methodologies out into the world, applying them to interesting questions of individual behavior and societal outcomes;

(2) to develop a basic understanding of human psychology and social dynamics as they apply to marketing contexts;

(3) to become familiar with the major theory and research methods for analyzing consumer behavior; (4) to develop market analytics insight into consumer actions.

Data Analysis and Management for Cultural Heritage (long seminar without exam)

The goal of the seminars is to introduce some of the most recent techniques for the management of complex data that can be applied to GLAMs (i.e.. Galleries, Libraries, Archives and Museums) related data. Attendees will get aware of the most advanced techniques for data management that can be used to boost the impact of GLAMs activities on various stakeholders, e.g., tourists, scholars, etc.

Cultural Heritage and Law

International Law, EU Law, and Domestic Law on Cultural Heritage. Basic elements of comparative law. Definition of Cultural Heritage. The institution of protection of cultural heritage in Italy. Fundamental principles and main public interests: protection, circulation, access. Problems and cases (Case law). - European Landscape Convention and Domestic Law on Landscape. Basic elements of comparative law. Principles and main issues: definition of landscape; levels of governance; public law instruments.Problems and cases (Case law).

Critical Thinking (long seminar without exam)

Constructing and evaluating arguments is fundamental in all branches of science, as well as in everyday life. The course provides the basic skills and tools to recognize correct forms of inference and reasoning, detect the unsound or fallacious ones, and assess the strength of various kinds of argument. The toolbox includes elementary deductive logic, patterns of inductive and abductive inference, the basics of statistical and probabilistic reasoning, and the analysis of heuristics and biases in cognitive psychology.

Business Model for Emerging Markets

Teaching contents:

1. The economy of the intangibles
2. Manufacturing and robot
3. Strategy and business model
4. How to model a business
5. How to model a business in a complex scenario
6. What make market emerging? Not only new lands.
7. The Blockchain technology and the future
8. Initial Coins Offering (ICO) compressed between Business plan and White paper
9. Possible value of Blockchain technology for Small and medium Italian sized business
10. A global value chain approach to protect and foster strategic identity

Behavioral and Cognitive Neuroscience of Perception

The course will review the physiological and anatomical bases of perception in humans and will consequently detail the neural bases of unimodal, multisensory and supramodal perception. The last part of the course will review recent observation in early and late blind individuals to understand how the (lack of) visual experience affects brain functional and structural development.

Basic Neuro-Linguistics

Language springs from distributed, basic as well as higher sensory and cognitive functions. The course will explore the evolutionary and neural bases of language development, from the low-level perceptual-motor stage to the combinatory, attentive, mnemonic processes driving morphonsyntax and eventually, semantics and conceptualization.